Power Balance is a particular brand of wristband which was developed by using a rubber band having a holographic sticker applied. The idea behind the unit was it would provide energy and good balance to anyone who wore it by using hologram therapy, which is a part of energy medicine. Specifically this treatment therapy is used to enhance athletic performance.
The hologram therapy has grown in popularity as alternative holistic medical techniques have taken hold. Those that use them fervently think that they are receiving special powers from the holistic, spiritual therapy. The practice has brought on concern with many governments concerning truth in marketing. They’ve required that tests be run to back up the claims, otherwise fines would be levied against the producer.
The debate over PowerBalance wristbands increased as more and more well-known sports athletes became proponents. In 2010, tests were run throughout the Olympics using a double blind test to find out if the holograms were actually providing special energy and stability that would enhance the performance of the athletes. On two of the bands, the sticker was removed and all bands were taped so nobody would know which ones contained the holograms.
The tests were conclusive in that none of the players wearing the hologram products could enhance their performance anymore than those that were putting on the bands which had the stickers removed. In Australia, the buyer protection commission required Power Balance to issue a statement admitting they had provided misleading information regarding the performance enhancement abilities.
While the tests proved definitive to skeptics that only wearing holographic items wouldn’t enhance a persons performance, the problem continues to be a hot topic since the idea behind the devices are related to a persons spiritual beliefs.
There has been tests done regarding player improving performance too, with results that demonstrated that hard work was the reason for the enhanced amounts of performance. Since the tests were designed to test if the hologram itself provided the performance, a disagreement can be created that the tests were skewed against the Power Balance wristband because it was not tested by spiritual believers. As with tests of the power of prayer, the results often show improvements because those involved believe in the activity and its power.
The issue of the Power Balance and hologram treatment therapy is certain to remain marked by controversy, particularly because so many high profile players and famous people wear holographic jewelry very openly. The question over advertising as a system which can improve strength, flexibility and steadiness is apparently settled for now.
There are two basic ideologies, people that feel and people who do not. Even though this type of renewable energy treatment therapy is frequently viewed as on the edge, there must be something to it since so many people subscribe to its power and freely admit to wearing the jewelry for the therapeutic purposes.
